DÍANTÍ
(LOS ANGELES · 2024)
(BRAND IDENTITY)
DÍANTÍ
Yunnan Essence: Sip the Spirit of the Mountains.
DIANTI is a premium tea brand dedicated to bringing the pure essence of Yunnan's legendary tea heritage to the world. Rooted in tradition and inspired by the serene beauty of the mountains, DIANTI offers an exquisite range of handpicked teas that embody quality, authenticity, and sustainability. With every sip, DIANTI connects you to the timeless art of tea and the soul of Yunnan.
(BRAND IDENTITY)
CREDITS.
ROLE.
GRAPHIC DESIGNER
DURATION.
ONE WEEK
CATEGORY.
PACKAGING, BRANDING, VISUAL IDENTITY, 3D RENDER
TOOL.
ADOBE ILLUSTRATOR, ADOBE PHOTOSHOP
(LOS ANGELES · 2024)
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TYPEFACE
RIQUET
MAIN
BODY
Aboreto Regular
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LOGO DESIGN
PACKAGING DESIGN
The design for DIANTI packaging draws inspiration from the rich cultural heritage of Yunnan. I incorporated traditional Yunnan animals into intricate, authentic patterns that reflect the region's artistic legacy. These illustrations seamlessly blend traditional motifs with a modern aesthetic, creating a design that honors Yunnan's deep-rooted traditions while appealing to contemporary tastes.
This design incorporates traditional Yunnan animal patterns, featuring the peafowl and phoenix—divine creatures in ancient Yunnan mythology. Revered as magical beings, they symbolize fortune and prosperity, infusing the packaging with cultural significance and a sense of timeless elegance.